With all the modern trappings of society these days, your business card, email signature or even ending slide in a PowerPoint® presentation ("How to reach me"), can get pretty silly with all the lines of data. We're über-connected with so many ways to be reached, including email addresses, toll-free, mobile and land-line phone numbers, website addresses and so on.
I give a lot of talks and presentations, and it used to be that I'd give my phone and email address at the end of the talk. People would frantically scribble them down in case they wanted to talk to me later.
Today there's a new way that makes it so much easier. Claim your about.me page.
With your free about.me page, you claim your name and get your own single web page address. You can list a graphic background and some information about yourself.
This makes it one-stop shopping for people who want to reach me because all my web addresses, and even a link to email me (that the spammers won't get!), is right there.
Doing a little poking around, I found several Livermore folks who have their about.me page set up:
- Reggie Nicolay (about whom I wrote before): about.me/reggienicolay
- Michael Koenig: about.me/michaelkoenig
- Adam Walker Cleaveland: about.me/adamwc
- Taylor Leese (who likes to keep things simple): about.me/taylorleese
- Andrew Williamson: about.me/awilliam100
- Doug Walker: about.me/dougwalk
Browse through the about.me directory, and you'll find all kinds of clever and interesting personal branding images.
Personal QR Codes
If you want to get even more clever, create a QR code for your page. Those are the square bar codes you see starting to pop up. I saw one on TV the other day for the first time, too.
If you have a smart phone, you should be able to download a free QR code reader. The app accesses your camera to scan the QR code. This pops them straight over to your page.
Here's an easy way to create a QR code for any web page:
- Go to Google's URL shortener, http://goo.gl
- Enter your target URL, and click "Shorten"
- Once you have the shortened URL (like http://goo.gl/OcrcT), just append ".qr" to the end
As an example, the shortened URL with .qr on the end looks like this: http://goo.gl/OcrcT.qr. Google will display a QR code that you can copy/paste into your webpage or even print on your business card.
Now, you can have a clever conversation starter that makes you look super-modern, rather than having the same old boring business cards with four phone numbers, and email and web addresses.